designed to assist real estate agents in converting those who are close to becoming active in the real estate market into contracted clients. Of the more than 125 million U.S. households, many who are not actively in the real estate market would do so if they felt more confident about reaching their home goals. Many potential buyers review real estate listings and are not seeing what they want. Conversely, many potential sellers would be interested in selling if they thought they could get their price without dealing with months of non-serious house hunters. Private Listings' digital platform brings the two parties together in a private and confidential manner and the agent is then positioned to initiate and manage the contract between the two parties. With a digital ad reach of over 8 million unique views monthly distributed over 2,000+ U.S. counties Private Listings is clearly a valuable tool in tapping this huge neglected market.
Private Listings | Agent Real Estate Dashboard
• EXCLUSIVITY - You receive all program prospects generated in your secured U.S. county.
• EXPOSURE - Overall the Private Listings publishers' digital reach touches upwards of 83% of the 18-65 U.S. adult market. Private Listings digital displays receive numerous placements throughout the year in the various digital content sites. Private Listings' digital reach generates over 8 million unique views to 3 million inquiry clicks ratio per month spread out over all U.S. counties. This reach, based on our digital targeting, is generally in proportion to relational county populations.
• PRIVACY - Being able to provide prospects with a private option in the real estate buy/sell experience is what studies have shown is what many households prefer. Many home buyers or sellers are not in the market formally but would consider a situation where they could get the price they desire in the "seller position", or the home/neighborhood they desire in the "buyer position". Private Listings facilitates serving this huge hidden market and motivating them to "contract" status.
• ACCOUNTABILITY - Your password protected Private Listings dashboard allows you to have precise data on the source, nature and performance of your inquiries and the ability to manage prospect's inquiries to their satisfaction. URL activity certified by Google Analytics.
• SUPPORT - The Private Listings support staff is available to answer your questions, assist you in managing your county-based Private Listings marketing operation, and support you in being pro-active in your marketing efforts.
• COST EFFECTIVE - Private Listings is an extremely cost effective way of reaching a very high percentage of residents in your county and presenting them with a program that can motivate them into action regarding the real estate market. At a cost of $145 per quarter, active agents, in most markets, who follow the program will easily recoup their quarterly investment.
ZiiPro Superia is our digital aggregator. ZiiPro Superia is now the leading independent digital aggregator of household-based consumer data related to retail, consumer, and financial services. Accumulated data on tens of millions of U.S. households combined with community-based trend analysis allows us to design marketing applications powerfully beneficial to the end users.
In many of our consumer targeted programs, we partner with several of the top tier digital publishers to reach consumers with information that they find valuable. In the case of Private Listings, we target consumers with an interest in their local residential real estate market. Our effective digital marketing messages are displayed on the platforms of many of the largest national and global digital publishers.
The Private Listings application was designed to address a segment of the real estate market that is largely ignored: Buyers who have desires for a particular styled home or neighborhood but are limited to only the homes that are on the multi-listings. And sellers who are not in an active selling position but would consider selling their home if their price was offered from a serious potential buyer.
Private Listings Digital Ad #7465
Private Listings Media Card
Gain access to the hidden market of home sellers who are not formally listed
Communication is through the Private Listings dashboard, email, or direct when desired.
Set the home price that they will accept and avoid the non-serious buyer
Communication is through the Private Listings dashboard, email, or direct when desired.
Agents utilizing Private Listings receive exclusive rights to all prospects generated in their designated U.S. county through Private Listings media placements.
Private Listings targets over 3+ million inquiry clicks per month nationally. Digital media placements on several major digital publishers - including:
CNN CBS YAHOO! NBC USA TODAY AOL TNT TIME HEARST ABC
Base territory price of $145 per quarter (3 months) per county
No variable costs on prospect volume
Agreement is on a quarter-to-quarter basis with 15-day notice to quit
• Within 24 hours you will receive an email from Private Listings outlining the set-up of your account.
• The Private Listings staff begins to program your secured dashboard and programming the Private Listings' inquiry information originating from your county to go to your dashboard through a unique affiliate URL address established for you. In the initial email you will receive a questionnaire to be completed in order to customize how you would like for your dashboard to be formatted. Your Private Listings dashboard will be active within 7 days and you will receive an email notification indicating so.
• The Private Listings support staff will be available to you regarding Private Listings management between the hours of 9 AM - 10 PM EST.